We are absolutely thrilled with the CampusESP platform. It’s exactly what we wanted and what we envisioned. Zero problems or concerns. We love it.
— Bart Herridge, Dean of Student Services and Retention at Abilene Christian University
It’s been a while since I’ve been fired up about a new product in the higher education industry. CampusESP is one of the more innovative things out there that actually addresses real, core university challenges including retention and student success.
— Mallory Wood, Director of Marketing, mStoner, Inc.
 

CampusESP helps you nudge the nudgers.

When's the last time a parent wasn't involved in your admissions process?  94% of admissions officers say engaging parents helps with recruiting efforts.  CampusESP provides a way to differentiate your institution, and show parents that you understand the investment they are making.

Parents also play an important factor in student retention, student melt and other critical student success and enrollment management measures.  Students receiving academic advice from their parents show GPAs that are .5 higher than those that do not.  

CampusESP keeps parents appropriately engaged and alerts them when their involvement is needed.  Early data at customers using CampusESP show that first-to-second year retention rates are 25% higher for students who have parents involved in their students' education progress.

 
 

Personalized campus news, events and deadlines

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Provide timely, relevant information designed to keep your parents connected and focused on success.

Drip Campaigns automatically publish your content based on when parents sign-up to reduce your administrative burden.

Click and View Analytics show you what parents actually read, so that you can refine your content development strategy and focus on the content that matters the most.

 

Automated newsletters

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Deliver a clear and familiar experience for your parents with regular automated emails.

Email Open Rate Analytics help you monitor unique and overall open rates to insure a high return on your investment.

Social Integration makes it easy for parents to share milestones and news with their family and friends through social media.

 

Electronic FERPA waivers

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Provide parents insight into one of their biggest investments through electronic FERPA waivers that you control and students approve.

Single Sign-On Integration enables students to approve FERPA waivers using their regular college ID and password.

Student Tiles provide parents with infographic views that inform them of their student's progress and important financial details.

 

Prescriptive alerts

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Automated emails are sent to parents about new grades, bills (sorry parents!), and appropriate times for parents to step in and help out.

Content links direct parents to relevant articles, blogs and advice to make them better advisors.

 

Push-button simple analytics

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Easy-to-use reports and analytics give you a complete view of your parent engagement efforts.

Content Usage shows what parents actually read, so that you can refine your content development strategy and focus on the content that matters the most.

Email Open Rates monitor unique and overall open rates to insure a high return on your investment.

 

Quick implementation

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From design to deployment in 3 weeks.  Really.  We deploy our Portal based on best practices and your existing parent engagement structure.

Student Information System (SIS) Integration is pre-configured with standardized reports that make it easy to involve your IT department.

Import process for parent emails provides an easy way to onboard your parents to reach your users as quickly as possible.


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