Three out of four parents say they are very involved in the college search process. How can you engage them more strategically and turn them into enrollment advocates for your institution?
Read insights from a survey of more than 1,300 parents in this new research report sponsored by RNL and CampusESP.
GUEST POST by Katie Matthews (Parent Program Specialist at Baylor University)
The Baylor Parents Network started using the CampusESP parent portal in June of 2018. From prospective parents to parents of current students, read about their experience.
Is Facebook part of the problem. Rather than creating a reliable way for your parents to receive information from your college or university, Facebook encourages collisions between parents and constant checking of their feed. It actually encourages over-involvement.
Hispanic/Latino parents interact with their parents more frequently than other ethnicities.