The Four Types of College Parents

The Four Types of College Parents

Laura Hamilton, a sociologist at the University Of California Merced, recently broke parenting into four categories in her book "Parenting to a Degree: How Family Matters for College Women’s Success".  She was also recently interview on Chicago Tonight, where she discussed these categories:

Taking your parents to college in the 21st century

Taking your parents to college in the 21st century

In her 2015 New York Times essay, Jennie Capó Crucet describes being a first-generation college student in 1999 — before the internet was ubiquitous. Her university really did a great job at recruiting her, but didn’t have the support systems that she (or her parents) needed.

Are parents an after-thought for your communications team?

Are parents an after-thought for your communications team?

College websites — often run by the marketing department of an institution — serve many functions, but they typically focus their communications on prospective & current students, and alumni. Parents provide a unique challenge to the communicators in higher education...

Just announced: Research partnership with Ruffalo Noel Levitz and the NAIA

Just announced: Research partnership with Ruffalo Noel Levitz and the NAIA

We're excited to announce a new research partnership with Ruffalo Noel Levitz and the NAIA (National Association of Intercollegiate Athletics), conducted summer 2016 and culminating with a publication and presentations.

Hispanic & African American parents want to be more involved in college programming.

Previous CampusESP analysis has shown that parents providing academic advice has apositive relationship with academic success.

By building bridges with African American and Hispanic parents (parents who are asking for more involvement anyway), colleges can help those students be more successful.

College parents interact 13 times a week with their students? One group of parents interacts even more.

Hispanic/Latino parents interact with their parents more frequently than other ethnicities.  

  • Hispanic parents are 18% more likely than other ethnicities to engage their students on a daily basis.
  • 39% of Hispanic parents interact with their students at least once a day, compared with 32% of the general parent population.

Does parent involvement help a student's GPA...in college?

Parents who provide academic advice "often/very often" to their college students report student GPAs that are .5 higher than parents who "never/sometimes" provide academic advice. 

5 Surprising Stats about College Parent Involvement

5 Surprising Stats about College Parent Involvement

CampusESP recently released “Meet the New Digital Parent in Higher Education”.  The results validate the cultural shift occurring with parent involvement in higher education.  Parents are more involved, more connected, and have higher expectations than ever.

5 Parent Engagement Tips For Higher Ed

5 Parent Engagement Tips For Higher Ed

Higher education is in flux. According to recent statistics from the National Student Clearinghouse, enrollment declined about 2 percent in the past year. Now, more than ever, academic administrators must make the most of what's available to encourage student engagement and achievement throughout the four year post-secondary education process.

Social Media and Student Success

Social Media and Student Success

CampusESP recently released “Meet the New Digital Parent in Higher Education”.  The results validate the cultural shift occurring with parent involvement in higher education.  Parents are more involved, more connected, and have higher expectations than ever.

SXSWedu 2014: Greater Focus on Higher Ed

SXSWedu 2014: Greater Focus on Higher Ed

While in many ways it's business as usual at colleges and universities, higher education is in the midst of change. At the recent SXSWedu conference, an offshoot of the popular South By Southwest music festival in Austin, Texas, there was a new emphasis on ed tech and how it fits into the higher education landscape.