7th Annual CampusESP Summit Agenda
Wednesday, May 21st, 2025
Convene Two Commerce Square
2001 Market St, Philadelphia, PA 19103
Wi-Fi network: CONVENE
Password: stayconnected
How to Design a Strategic Operational Plan to Maximize Parent Engagement
Carol Branson
VP, Marketing and Communications
Flagler College
Holly Hill
Senior Director of Marketing, Communication, & Brand Strategy
Flagler College
Flagler College will share how they built a campus-wide strategy for engaging families year-round. Explore ways to align your communication plan with institutional goals.
Beyond Integration: Elevate CampusESP with Slate Suitcase & Enriched Data
Sarah Kotlinski
Director of Enrollment Systems and Analytics
Gettysburg College
Power in Numbers: Grow and Manage Your Content Admin Community Across Campus
Candace Collins
Coordinator of Family Programs
Towson University
Learn how Towson University built a thriving community of CampusESP admins across departments. You’ll walk away with strategies to expand your own content network and streamline collaboration.
Level Up Your Family Webinar Series Using Emails, Text Messaging & Communities in CampusESP
Joe Benyish
Director, Orientation, Transition & Family Programs
Salisbury University
Heather Kidd
Admissions CRM Specialist
Salisbury University
See how Salisbury University leverages multiple CampusESP tools to increase webinar attendance and engagement. This session will cover everything from messaging timelines to post-event follow-up.
Personalization, Communities, and Email Design: Top Tips for High Impact Communication
Kelsey Nyman
Coordinator of Student Communications
Montclair State University
Hannah Lindeblad
Director of Student Communications
Montclair State University
Montclair State University will share real-world strategies for designing compelling emails and building targeted communities. Perfect your approach to drive higher engagement.
Streamline your arrival process with Event Check-In
Dy'Mand Montgomery
Assistant Director of Family Engagement
University of Cincinnati
Caitlin Borges
Assistant Director of Communications
University of Cincinnati
Learn how the University of Cincinnati simplified arrival day with CampusESP’s event check-in tools. This session will highlight setup, communication, and results.
Give families what they want! Using student voices to shape your narrative
Sue Forte
Associate Digital Content and Communication Strategist
The New School
Rishi Bhanushali
Student, Class of 2025
The New School
The New School shares how student stories can powerfully influence family engagement. Learn how to incorporate student perspectives into your communication strategy.
Leverage AI to Enhance Financial Aid Communication
Grace Chiou
Assistant Director of Admissions Marketing
Salem State University
Salem State University shares how AI tools are helping personalize and simplify financial aid messaging. See how automation is improving response rates and family understanding.
