Last month, we welcomed hundreds of higher ed professionals to the 2025 CampusESP Summit. From campus collaborations to hyper-personalization with AI, these four takeaways show how institutions are turning ideas into action.

See how Miami University (Ohio) achieved a 34% boost in parent donors, The University of Tulsa collected over $55,000 in Parent and Family Leadership Council dues in the first year, and Flagler College grew their parent giving program, with parents now accounting for 1 in 5 of all donors

Time to recap the top resources, advancements, and moments in higher education family engagement. We cover how over 400 colleges and universities used CampusESP to engage millions of families in 2024 … and the RESULTS.

One day, 100+ family engagement pros, countless ideas shared success stories celebrated. If you weren’t able to join us in person, read up on the 5 themes that we saw throughout the Summit’s 20+ sessions and how these trends should impact your strategy.

Whether you were able to join us for the CampusESP Summit or not, read on for four major themes that came to the forefront — and use these learnings to help guide and improve your family engagement strategy for 2024!

Catholic University leveraged strategic parent communication and data captured in CampusESP to grow their Parents Council and donor pool … and secured a $50,000 gift from a major gift prospect. Here are the five strategies the team utilized to keep engagement high and bring this gift to fruition.

Keynotes from the 4th Annual Customer Summit featured industry leaders Raquel Bermejo, AVP for Market Research and Planning for Enrollment Management at RNL and Subir Sahu, Senior VP of Student Success at Drexel. Both shared some great insights to think about when it comes to the future of family engagement.