7th Annual CampusESP Summit Agenda
Wednesday, May 21st, 2025
Convene Two Commerce Square
2001 Market St, Philadelphia, PA 19103
Wi-Fi network: CONVENE
Password: stayconnected
CampusESP for Parent Giving: How to Increase Donors & Dollars in Your First Year
Andrea Williams
Senior Customer Development Executive, CampusESP
Amy Swank
Senior Director Parent/Family Engagement & Philanthropy
University of Oregon
Explore how the University of Oregon uses CampusESP to grow donor participation and giving. Learn how to launch and scale a parent philanthropy strategy from year one.
Data Deep Dive: Meeting Student and Family Expectations in the College Search Process
Vaughn Shinkus
Senior VP of Enrollment Management, Ruffalo Noel Levitz
Michael Cronin
VP of Enrollment Management, Ruffalo Noel Levitz
What do today’s students and families really want during the college search? In this data-driven session, we’ll explore key trends and insights from recent research to understand evolving expectations around communication, support, and decision-making. Learn how to apply these findings to better align your engagement strategy with what families are looking for—ultimately helping to build trust, support student success, and influence enrollment outcomes.
Workshop: Design a Custom Performance Dashboard
Jack Ellis
Product Marketing Manager, CampusESP
Build a performance dashboard tailored to your team’s goals in this interactive session. Learn which metrics matter and how to track them effectively in CampusESP.
