More data on what families think about involvement, financial clarity, and return on investment.

Download full report

Summit 2026 is a wrap! 156 attendees from 104 institutions descended on Philadelphia for two days of customer stories, peer swapping, and straight talk about what's working in family engagement. From AI assistants fielding 3am parent questions to schools finally fixing their clunkiest processes, here are the four takeaways worth borrowing for your own campus.

Deliver instant, personalized support while offering deeper insight into what families need most. Beta tested across 9,000 parent interactions at 25 colleges and universities, our AI Assistant was designed specifically for the front lines of college family engagement.

New data on how families communicate, what they expect, and where most institutions still aren't keeping up.

Download full report

Molloy University built a culture of philanthropy by helping families see their place in the mission. That approach led to the largest Giving Tuesday in Molloy’s history, raising $40,000+ and a six-figure Giving Day that continues to grow

When families understand the value of the student experience and know they’re partners in that progress, philanthropy becomes a natural next step. See how Flagler and Miami used this approach to grow giving days by up to 30%!

Last month, we welcomed hundreds of higher ed professionals to the 2025 CampusESP Summit. From campus collaborations to hyper-personalization with AI, these four takeaways show how institutions are turning ideas into action.

See how Miami University (Ohio) achieved a 34% boost in parent donors, The University of Tulsa collected over $55,000 in Parent and Family Leadership Council dues in the first year, and Flagler College grew their parent giving program, with parents now accounting for 1 in 5 of all donors

Each year we look across all the data to elevate the 5 trends in family engagement that you need to know to hone your strategy and hit your goals. Based on insights from more than 420 institutions and 15 million families, get the top takeaways to connect with families now.

From AI-personalized content, to student enrollment report, to customer newsletters and MORE, check out the latest and greatest from CampusESP!

Time to recap the top resources, advancements, and moments in higher education family engagement. We cover how over 400 colleges and universities used CampusESP to engage millions of families in 2024 … and the RESULTS.

With declining enrollment and growing financial aid needs, philanthropic support for colleges and universities is more impactful than ever. Our new case study looks at how 4 institutions are harnessing those with the highest stake in an institution’s success — the parents of current students — to increase donors and dollars.

In 2024, the University of Delaware saw a 49% increase in parent fundraising dollars. They transformed interested families into dedicated donors, increasing support for campus initiatives. Buckle up as we dive into how UD turned parent engagement into a major win, and how CampusESP was their secret weapon.

In The University of Oregon’s first “Ducks Give” day after launching CampusESP, they achieved a 157% increase in family donors, 217% increase in family dollars raised, and 43x ROI. Read how they did it.

One day, 100+ family engagement pros, countless ideas shared success stories celebrated. If you weren’t able to join us in person, read up on the 5 themes that we saw throughout the Summit’s 20+ sessions and how these trends should impact your strategy.

Our annual look at the biggest trends for family engagement in higher education returns, this year with real data insights from the 9 million families using CampusESP across nearly 400 institutions. Discover the parent engagement benchmarks that matter. Are you on track? Are you ahead of the curve? Are you being passed?

Parents should be a central part of your fundraising strategy. Stacey Muzzi from University of Delaware and Kyra Lyons from The Catholic University of America joined us to discuss three ways that strategic family engagement has helped them cultivate parents into donors, increase donor participation, and identify major gift prospects.

Whether you were able to join us for the CampusESP Summit or not, read on for four major themes that came to the forefront — and use these learnings to help guide and improve your family engagement strategy for 2024!

Catholic University leveraged strategic parent communication and data captured in CampusESP to grow their Parents Council and donor pool … and secured a $50,000 gift from a major gift prospect. Here are the five strategies the team utilized to keep engagement high and bring this gift to fruition.

CampusESP for Parent Giving has helped our Beta Group improve in three main areas: identifying major gift prospects, increasing donor participation, and growing their family associations. It’s time to spotlight their awesome results!