The Blog

Whether you're just starting or scaling, the trends, tips, and to-dos to improve your parent engagement strategy.

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Company News Brooke Sterneck, VP of Product & Product Marketing Company News Brooke Sterneck, VP of Product & Product Marketing

Introducing CampusESP’s Family AI Assistant: Always-On Support for Today’s Families

Deliver instant, personalized support while offering deeper insight into what families need most. Beta tested across 9,000 parent interactions at 25 colleges and universities, our AI Assistant was designed specifically for the front lines of college family engagement.

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Company News Melissa Greiner, VP of Marketing Company News Melissa Greiner, VP of Marketing

CampusESP welcomes Customer 550: University of Pittsburgh!

The University of Pittsburgh is joining the CampusESP network, launching The Pitt Family Connection to give enrolled students' families a centralized, intentional communication hub. The Pitt team is building something purpose-built — because families aren't a nice-to-have audience. They're core to why students succeed.

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Company News Dave Becker, CEO Company News Dave Becker, CEO

A decade of partnership, purpose, and promise

CampusESP Co-founder and CEO Dave Becker reflects on honoring Lathes Towns of Tarleton State—CampusESP’s first “Decade Club” member. Her decade of partnership embodies CampusESP’s mission to empower family engagement. Dave shares new data showing how parent involvement boosts student retention, enrollment, and satisfaction across higher education.

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Company News Brooke Sterneck, VP of Product & Product Marketing Company News Brooke Sterneck, VP of Product & Product Marketing

June 2025 CampusESP Feature Launch

From event management volume pricing, to Slate Suitcase integration capabilities to Admissions Dashboard improvements, check out the latest and greatest from CampusESP!

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Company News Brooke Sterneck, VP of Product & Product Marketing Company News Brooke Sterneck, VP of Product & Product Marketing

Introducing the Slate "Suitcase" Integration: A faster, smarter way to integrate CampusESP with Slate

Learn how the new Slate Suitcase for CampusESP makes it easier than ever to connect families with key updates — and bring their engagement data back into your funnel. Faster setup, smarter modeling, and more nudges to help families help students enroll.

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Company News Melissa Greiner, VP of Marketing Company News Melissa Greiner, VP of Marketing

CampusESP welcomes its 500th customer: University of Nevada-Las Vegas

We're thrilled to have hit a significant milestone — our 500th customer! Welcome to the University of Nevada-Las Vegas! With a small team but big goals around strategic communication and increased retention, UNLV turned to CampusESP for help. Hear about their plan to grow and improve their family engagement!

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Company News Melissa Greiner, VP of Marketing Company News Melissa Greiner, VP of Marketing

CampusESP welcomes Customer 450: University of New Hampshire!

It's time for another milestone — we're excited to welcome University of New Hampshire as CampusESP Customer 450! UNH wanted to ensure families felt included, educated, and respected as their student’s advisors. With a lot of families to reach and limited bandwidth, they're turning to CampusESP to bring their engagement expectations to life.

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Company News Brooke Sterneck, VP of Product & Product Marketing Company News Brooke Sterneck, VP of Product & Product Marketing

July 2024 CampusESP Feature Launch

CampusESP's Summer 2024 Product Update just dropped, and it’s hot! Check out the latest new features and enhancements that came directly from customer requests!

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Company News Brooke Sterneck, VP of Product & Product Marketing Company News Brooke Sterneck, VP of Product & Product Marketing

Meet CampusESP for Student Enrollment

We recently launched a new set of features designed to help you reach families of prospective students. With support from five innovative pilot partners, the early results - such as an 80% email open rate - are in. This blog will give you the what, the why, and the “wow” from our pilot... and introduce you to our new enrollment management solution.

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