Sr. Growth Marketing Manager
We’re looking for a high-energy, growth-minded marketer to fuel CampusESP’s lead generation, pipeline acceleration, and demand-driving campaigns. Part project manager, part problem solver, and part storyteller, you’ll own initiatives that boost awareness, spark excitement, and drive measurable revenue impact. Reporting to the VP of Marketing, you’ll collaborate across the company to launch creative, data-driven campaigns — testing, iterating, and scaling what works. If you’re as comfortable brainstorming bold ideas as you are diving into metrics to prove their value, you’ll thrive here.
Your daily adventures will include:
Execute high-impact campaigns across channels including SEO/GEO, PPC, digital advertising, and content syndication to fuel inbound lead generation.
Own data-forward marketing analytics and reporting, including dashboard management, attribution tracking, and performance optimization.
Coordinate closely with team members in Product, Content, Creative, and Events to align messaging, campaign assets, and go-to-market rhythms.
Manage campaign workflows and vendor/agency partners, ensuring tight execution and ROI.
Support sponsorships and advertising activation with tracking, assets, and performance summaries.
Test and optimize website pages and lead flows with CRO best practices and collaboration with our Creative Director.
Celebrate wins — and learn from misses. We iterate fast, and transparency and feedback are everything.
Qualifications:
A self-starter with 7+ years of hands-on experience in SaaS or edtech marketing, particularly in demand generation, growth, or campaign execution
Deep familiarity with marketing automation and CRM platforms (ideally HubSpot).
Strong analytics chops — you build, monitor, and act on dashboards and performance data.
Skill in executing multi-channel campaigns end-to-end, from planning to measurement.
Clear and collaborative communication style and comfort working with cross-functional partners.
A sense of humor and affinity for play AND purpose. We're building something worthwhile, together.
Bonus points if you have:
Experience with higher-ed buyer personas or the campus ecosystem.
Early-stage experience with ABM or customer lifecycle programs.
Webinar setup or customer enablement campaign experience.
What Now?
Think this sounds exciting? We do, too. Send your resume and a short note on your most impactful campaign to Melissa Greiner, VP of Marketing, at mgreiner@campusesp.com.
CampusESP is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.
