Go from CampusESP user to parent engagement expert.
CampusESP Academy is your go-to resource for learning how to drive and scale your family engagement.
Whether you're just getting started or looking to enhance your strategy, our guided sessions will help you explore new features, gain best practices, and unlock the full value of the platform.
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Director of Customer Education
Family Communication New User Training
Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your current families
An overview of CampusESP’s core functionality
Facilitator: Mira Gandhi, Senior Customer Success Manager
Spring Cleaning for Platform Success
Join us for a hands-on walkthrough to ensure your portal is optimized and ready for your next cycle of families joining your community. You’ll learn practical strategies for auditing Drip Content, strengthening your family database, and archiving email drafts to keep the admin area clean and organized. Walk away with a clear checklist to refresh your engagement materials and grow your parent database with minimal effort.
Facilitator: Lacey Janofsky, Customer Success Lead
Your Family Weekend Toolkit: Registration, Messaging, and Check-In
Plan a seamless Family Weekend experience using CampusESP’s Events with Registration tools. In this hands-on session featuring the Colorado School of Mines, you’ll learn how to build a Family Weekend registration form, create a communication flow using CampusESP content features, and set up Event Check-In to efficiently welcome families on site. Join us and take the headache out of Family Weekend planning!
Facilitators: Ashley Perry, Director of Account Management and DePaul Straub, Assistant Director, New Student & Transition Services at Colorado School of Mines
Beyond the Event: Create an Orientation Hub That Keeps Families Engaged
Join us for Part Two of our Family Orientation series! Give incoming families a centralized place to connect, find resources, and support each other through the transition to college. This session takes you through building an Orientation Hub in CampusESP - from basic setup to advanced features that encourage family-to-family connection. You'll learn how to organize essential resources, leverage discussion boards to build community, and create a welcoming digital space that families will actually use throughout the orientation period and beyond.
Facilitators: Rebecca McCrory, Customer Success Team Lead and Tim Black, Customer Success Manager
Family Communication New User Training
Learn key tools and features available to you in your CampusESP parent and family portal.
Join CampusESP’s interactive session as we guide you through:
An overview of CampusESP’s core functionality
How to use content tools to communicate with current families
How to manage your users
Facilitator: Mira Gandhi, Senior Customer Success Manager
Discussion Boards That Convert: KU’s Playbook for Prospective Family Engagement
Join the University of Kansas Enrollment team to learn how they use Discussion Boards to turn prospective family questions into community, and community into enrollment momentum. You’ll see how KU structures boards by cohort and key segments (including international and out-of-state families), crafts prompts that spark meaningful parent-to-parent engagement, and aligns conversations with enrollment milestones. Walk away with practical strategies to launch high-impact Discussion Boards in your own platform and intentionally use family engagement to move students confidently through the funnel.
Facilitators: Tim Black, Customer Success Manager, and Danielle Dreeszen and Natalie Frick, University of Kansas Enrollment Marketing and Communications Team
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Director of Customer Education
Commencement Hub 101: How Flagler College Centralized Their Graduation Information
When it comes to commencement, families have questions - lots of them. Flagler College decided to get ahead of the chaos by creating a Commencement Hub that housed all the essential information families needed in one easily accessible place. In this 30-minute session, you'll learn the strategic thinking behind their hub, explore the platform features that made it possible, and hear Flagler's team share the real impact on family satisfaction and operational efficiency. Walk away ready to replicate this approach for your own commencement season.
Facilitators: Mairin Matthews, Director of Customer Education and Holly Hill, Senior Director of Marketing, Communication, and Brand Strategy at Flagler College
From Data to Impact: Supporting Black Families & Students in your CampusESP Platform
In this session, explore how your institution can better support Black families and student outcomes through strategic engagement in your platform. We'll share critical data from our 2025 trends on Black family engagement and involvement preferences, and provide actionable strategies you can implement immediately. Whether you serve a majority-Black population or you're focused on improving outcomes for Black students, this session shares the data and the practical tools in your platform to strengthen your family partnerships.
Facilitator: Tawanna Brown, Senior Account Manager
From Registration to Check-In: Your Family Orientation Event Playbook
Join us for Part One of our Family Orientation series! Ready to streamline your Family Orientation registration process? This hands-on session walks you through everything you need to create and manage orientation events in CampusESP - from setting up free and paid registration options to promoting your event and managing check-in on event day. Whether you're hosting your first family orientation or looking to enhance your existing process, you'll leave with practical strategies to make registration seamless for families and manageable for your team.
Facilitators: Rebecca McCrory, Customer Success Team Lead and Tim Black, Customer Success Manager
Family Communication New User Training
Learn key tools and features available to you in your CampusESP parent and family portal.
Join CampusESP’s interactive session as we guide you through:
An overview of CampusESP’s core functionality
How to use content tools to communicate with current families
How to manage your users
Facilitator: Mira Gandhi, Senior Customer Success Manager
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Director of Customer Education
Putting Trends to Work: Your Guide to Win Big in 2026
Ready to put insights into action? Join our team as we connect each family engagement trend to the tools already in your platform. Through live demos and expert guidance, you'll discover exactly which features support each trend, see them in action, and learn best practices from institutions already seeing success.
Facilitator: Albert Perera, Senior Account Manager
Family Communication New User Training
Learn key tools and features available to you in your CampusESP parent and family portal.
Join CampusESP’s interactive session as we guide you through:
An overview of CampusESP’s core functionality
How to use content tools to communicate with current families
How to manage your users
Facilitator: Mira Gandhi, Sr. Customer Success Manager
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Director of Customer Education
Leverage your Student Enrollment Data
In this quick but impactful 30-minute session, we’ll break down how to understand and optimize engagement data throughout your enrollment funnel - from initial sign-up to sustained interaction. You'll learn how to use the Parent Promoter Score (PPS) to assess parent interest and identify key opportunities to improve outreach, content strategy, and support. Discover how data from your enrollment funnel and PPS can drive smarter decisions that align with your enrollment, retention, and engagement goals.
Facilitator: Kerri Meeks-Griffin, Sr. Account Manager
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Sr. Account Manager
Maximize your Advertisement Feature: How the University of South Carolina Launched 27 Time-Limited Campaigns for Families
Learn how to strategically plan and execute time-limited advertisements that capture family attention at the right moments (and even drive some revenue). Join University of South Carolina's family engagement team as they reveal how they successfully launched 27 targeted ads last year - from initial strategy and content creation to measuring impact. This dual-format session combines USC's real-world case study with a live training on the advertisement setup process, giving you both the strategic roadmap and technical skills to elevate your family communications.
Facilitators: Albert Perera, CampusESP Account Manager, Deonne Yeager, Director of Parent and Family Programs and Blair Layman, Engagement Coordinator for Parent and Family Programs
Family Communication New User Training
Learn key tools and features available to you in your CampusESP parent and family portal.
Join CampusESP’s interactive session as we guide you through:
An overview of CampusESP’s core functionality
How to use content tools
How to manage your users
Facilitator: Mira Gandhi, Sr. Customer Success Manager
How to Build a Successful Discussion Board: Results, Strategies, and Best Practices with Santa Clara University
Learn how you can strategically create and foster a successful, positive space for families to connect and get support in CampusESP's Discussion Boards! We'll walk through a quick training, best practices, and hear from Santa Clara University as they talk through their results and real strategies they implemented to get families excited, engaged, and supported -- no more unofficial Facebook groups needed!
Facilitators: Tiffany Zheng, CampusESP Product Manager, and Steven Ponce, Director of Parent and Family Communication and Engagement at Santa Clara University
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Sr. Account Manager
Supporting First-Generation Families Through Your Parent Portal
In this 30-minute CampusESP Academy session, you’ll learn how to leverage your CampusESP parent portal to engage and empower first generation families with the right resources, messaging, and tools.
Led by *Jacqui McBurney, a First Generation Student herself*, this session will highlight practical strategies to increase access, foster belonging, and strengthen the family’s role in student persistence and success. Walk away with actionable steps you can apply immediately within your own portal to better support your first-generation community.
Facilitator: Jacqui McBurney, Director of Social Impact and Content
Leverage your Student Enrollment Data
In this quick but impactful 30-minute session, we’ll break down how to understand and optimize engagement data throughout your enrollment funnel - from initial sign-up to sustained interaction. You'll learn how to use the Parent Promoter Score (PPS) to assess parent interest and identify key opportunities to improve outreach, content strategy, and support. Discover how data from your enrollment funnel and PPS can drive smarter decisions that align with your enrollment, retention, and engagement goals.
Facilitator: Kerri Meeks-Griffin, Sr. Account Manager
Family Communication New User Training
Learn key tools and features available to you in your CampusESP parent and family portal.
Join CampusESP’s interactive session as we guide you through:
An overview of CampusESP’s core functionality
How to use content tools
How to manage your users
Facilitator: Mira Gandhi, Sr. Customer Success Manager
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Sr. Account Manager
Multilingual Messaging Made Easy: AI-Powered Communication for Spanish-Speaking Families
Learn how to effectively reach and support your Spanish-speaking families using CampusESP's AI translation capabilities. In this 30-minute workshop, we'll demonstrate hands-on techniques for using AI to translate content accurately and efficiently, ensuring all families receive important information in their preferred language.
Facilitator: Albert Perera, Account Manager
Set It and Forget It: Automate Family Engagement with Drip Text Messages
Discover how to use CampusESP's drip texting feature to maintain consistent family communication without the daily workload. In this focused 15-minute session, you'll learn to set up automated SMS sequences that boost engagement, drive action, and keep families connected year-round. We'll cover quick setup strategies, message templates, and timing best practices to maximize your outreach impact while minimizing your time investment.
Facilitator: Rebecca McCrory, Sr. Customer Success Manager
Family Communication New User Training
Learn key tools and features available to you in your CampusESP parent and family portal.
Join CampusESP’s interactive session as we guide you through:
An overview of CampusESP’s core functionality
How to use content tools
How to manage your users
Facilitator: Mira Gandhi, Sr. Customer Success Manager
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Sr. Account Manager
Prospective Family Content Planning
In this 30 minute session, we’ll walk through a simple framework for prospective family content planning.
You'll leave with a plug-and-play planning template you can copy, customize, and start using today - because a little planning now means fewer last minute scrambles later.
Facilitator: Kerri Meeks-Griffin, Sr. Account Manager
Family Communication New User Training
Learn key tools and features available to you in your CampusESP parent and family portal.
Join CampusESP’s interactive session as we guide you through:
An overview of CampusESP’s core functionality
How to use content tools
How to manage your users
Facilitator: Albert Perera, Account Manager
Leverage your Student Enrollment Data
In this quick but impactful 30-minute session, we’ll break down how to understand and optimize engagement data throughout your enrollment funnel—from initial sign-up to sustained interaction. You'll learn how to use the Parent Promoter Score (PPS) to assess parent interest and identify key opportunities to improve outreach, content strategy, and support. Discover how data from your enrollment funnel and PPS can drive smarter decisions that align with your enrollment, retention, and engagement goals.
Facilitator: Mira Gandhi, Sr. Customer Success Manager
Student Enrollment New User Training
Learn key tools and features available to you in your CampusESP parent and family portal. Join CampusESP’s interactive session as we guide you through:
How to use content tools to target your prospective families
An overview of CampusESP’s core functionality
Facilitator: Mairin Matthews, Sr. Account Manager